2025-10-18 · Industry Analysis
In this episode, Greg Shove interviews Eric Porres, VP of Global AI at Logitech, about achieving 85% company-wide AI certification and measurable ROI from enterprise-scale adoption. Logitech’s “Logic Q” initiative integrates GPT-4, Gemini, and Claude across 46 countries, backed by the Profi AI proficiency framework. The company reports material gains in efficiency, quality, and revenue by embedding AI into daily workflows and tracking six specific adoption metrics.