Insurance Innovation That Actually Solves Problems: How to Avoid Building Tech No One Uses

2026-09-07 · Source: Insurance Journal

Summary in 3 Points • Insurance companies often implement technology that doesn't solve the actual problems faced by employees or clients • Organisations should focus on understanding the root cause of issues before implementing new technological solutions • Effective problem-solving in insurance may involve simple solutions rather than complex technological changes --- The article discusses the common issue in the insurance industry where technology is implemented without solving the actual problems faced by employees, producers, or clients. It stresses the importance of understanding the intended outcome before choosing a technological solution. The article suggests that organisations should focus on identifying the root causes of problems, which may not always be technological in nature. By understanding the flow of information and processes, companies can avoid implementing unnecessary or overly complex solutions. The article provides examples of how simple adjustments, rather than new systems, can effectively address issues and improve efficiency.

London market impact

For the London insurance market, this article points to the importance of aligning technological investments with actual business needs. Underwriters and brokers could benefit from evaluating whether new tools genuinely address inefficiencies or simply shift the problem elsewhere. This approach may lead to more effective policy administration and claims processing, reducing operational costs. Additionally, understanding the root causes of workflow issues could improve client satisfaction and retention, as solutions would be more tailored to actual needs rather than perceived technological advancements.